Do you ever wonder if you’re getting the most out of your Analytics reports? In this self-paced online course we’ll dive deeper into how the platform collects, transforms, and organizes data in Analytics. Understanding how this works can help you refine your implementation and uncover more valuable insights about your business.
What: Google Analytics Platform Principles
When: Tuesday, March 11th
Where: Online – Google
- the four components of the Analytics platform: collection, processing, configuration and reporting
- how Analytics collects data across different devices
- how data is transformed before you see it in reports
- key concepts for customizing your data in useful ways