Gamification 101: What You Need to Take Engagement to the Next Level (March 25)

Technology is having a huge impact on the way companies engage employees and customers. Enter gamification. What is it and why should you care about it? Gamification is a new method for driving engagement and loyalty with social communities—and yes, there is real business value that can be measured.

What: Gamification 101: What You Need to Take Engagement to the Next Level

When: Tuesday March 25, 2014 @ 2:00 pm-3:00 pm ET

Where: Online – Business2Community

Seminar Leads:

  • Rajat Paharia, Founder and Chief Product Officer, Bunchball
  • Christopher Morace, Chief Strategy Officer, Jive Software

Learning Objectives:

  • Why gamification is the key to engaging employees and customers and driving business results.
  • How to turn customer and employee attitudes from “I have to” into “I want to”.
  • The 10 key mechanics that video game designers use to motivate peak performance.
  • What metrics you should track to demonstrate real business value.
  • Real-world examples of companies that are using gamification to increase customer and employee engagement.

 

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