Facebook Lead Gen on a Shoestring Budget (May 28)

Startups need leads and revenue, not fans.  Find out how to do it right by leveraging your web audience, email list, press exposure, and existing content.


What: Facebook Lead Gen on a Shoestring Budget

When: Wednesday May 28, 2014 – 2:00 pm-3:00 pm ET

Where: Online – Business2Community

Webinar Leads:

  • Alex Houg, CEO, BlitzMetrics
  • Dennis Yu, Facebook Marketing Expert, CTO, BlitzMetrics
  • Paul Ryazanov, Business Development Director, Promodo

Learning Objectives:

  • What are the tactics that successful B2B marketers are using to generate traction on Facebook?
  • What is the value of a social-driven lead and how do you treat these differently than other channels?
  • What’s the right combination of strategy, tools, and process for my business in 2014 – whether I’m starting out or have a strong social community already?
  • What are the best tactics to get buy-in from IT and other marketing departments to get resources and coordinate on social.
  • What are examples of failure on B2B social marketing and how can we avoid them?



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